Alder Hey Youth Forum brand identity
A brand for the young people who help shape Alder Hey.
The project
The Youth Forum at Alder Hey Children’s Hospital is a group of 8 to 18-year-olds who help shape decisions and new ideas across the hospital, working as partners in care.
The identity is built around a bespoke display font and logotype made from shapes, colours and textures, with a bold palette set on a Pantone 432 grey base. It comes with an image treatment, a set of values and a full visual brand kit, including typographic guidance and imagery direction.
Designed at Nonconform.
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A chance to get to know each other and work out what you’re looking to do. Some things are easier to cover face to face than over email, so we’ll talk it through on Zoom or Google Meet.